Information Expensive reader, I hope you will have the 4K add-on.
Justin Duino / Overview Geek
Three years in the past, YouTube TV turned on the cash printer and adjusted its Base Plan value to $65 a month. However the three-year streak ends as we speak—YouTube TV now prices $73 a month earlier than add-ons or upgrades. And, in an odd twist, 4K subscribers are literally getting a value reduce.
The 4K Plus add-on now prices $10; that’s half the worth that YouTube TV beforehand charged for 4K entry. So, for those who’re a 4K Plus member, you’ll now pay a complete of $83 monthly for YouTube TV (earlier than any further add-ons, in fact). That’s $2 lower than you have been paying earlier than.
An replace for our members. As content material prices have risen and we proceed to put money into our high quality of service, we’ll be adjusting our month-to-month price, after 3 years, from $64.99/mo to $72.99/mo, as a way to convey you the absolute best TV service.
— YouTube TV (@YouTubeTV) March 16, 2023
YouTube TV says that rising prices are liable for this value hike. I belief that it’s telling the reality. Sports activities are the one factor preserving cable TV alive, and in consequence, firms like Google pay more and more excessive costs to stream sports activities content material. (YouTube TV lately picked up the NFL Sunday Ticket, however to be truthful, it additionally misplaced the MLB Community.)
We’re undecided why 4K Plus is getting cheaper, although. My greatest guess is that YouTube TV desires to face out a bit. Opponents like Hulu with Reside TV haven’t obtained a maintain on 4K content material, and at a bodily degree, cable TV can’t ship 4K content material.
Current YouTube TV subscribers might be charged $73 a month after April 18th. These with a 4K Plus add-on will see $2 value reduce after that date. Be aware that this pricing is already in impact for brand new subscribers.
Supply: YouTube TV