On Tuesday, actor and activist James Cromwell temporarily closed a Manhattan Starbucks to protest the coffee company’s rise on alternatives to milk.
And he did so by gluing his hand to the bartender’s counter as he read aloud a list of complaints.
“More than 13,000 customers have asked you. Now we ask ourselves: will you stop charging more for vegan milk? When will you stop making huge profits while customers, animals and the environment suffer? ”He said in a live broadcast posted on social mediato rail against former CEO Kevin Johnson – and presumably acting boss Howard Schultz – and the dairy industry.
“When will you stop penalizing people for their ethnicity and their morals? The senseless charge is bad for animals, “she added.
The “Succession” star and “LA Confidential” veteran was joined by a number of activists with People for the Ethical Treatment of Animals who “stuck to the counter” to protest the coffee giant’s additional taxes for vegan milk options, according to a tweet from PETA’s account.
The protest continued until New York police officers arrived at the scene and threatened to arrest those who would not leave. Cromwell eventually unglued his and another protester’s hand on the spot before the shop closed briefly, TMZ reports.
But first he did a lot of digging and detailed how “producing cow’s milk generates three times more greenhouse gases than producing vegan options.”
“If you drink milk, you are subsidizing the veal industry,” he said, adding, “Starbucks admitted that cow’s milk is the company’s main contributor to its carbon footprint. And Starbucks agrees that vegan milks are an important part of the solution, but still make them pay.
“Starbucks says it wants to be more sustainable, but discourages customers from choosing sustainable products. The company says it is committed to inclusion and diversity, but continues to discriminate against those who cannot have dairy. This exorbitance disproportionately affects people of color with a much higher rate of lactose intolerance, “he continued.
“Enough of this practice of making customers pay more for something that should be available to everyone, that saves the planet, that does not harm animals and will make a difference. Your understanding of this and your support are essential, “Cromwell said.” We are here to draw attention to the damage that charging extra money does to animals, the planet and the people who live on the planet. “
Wearing a T-shirt with the slogan “Free the animals”, Cromwell was then joined by protesters chanting: “Save the planet, save the cows, end the vegan charge now” and many others carried banners inviting supporters to send a message to Starbucks to end the supplement.
A PETA organizer also intervened during the live broadcast to say that they were voluntarily unsticking their hands from the counter before the arrival of the police to “be in good standing with the police.”
“We are not trying to create too many problems. We’re just trying to be here at Starbucks so they know this vegan milks allegation isn’t fair. And it’s bad for the planet, it’s bad for animals, “the organizer said.
The plight of the Oscar-nominated star evoked a similar situation demonstration last month during an NBA game in Minnesota when a woman glued her hand to the field to protest the factory egg farms backed by Timberwolves owner Glen Taylor. It is unclear whether the woman was affiliated with PETA.
Cromwell is a vegan and animal rights activist who has worked with PETA since the 1995 movie “Babe,” and Tuesday’s protest wasn’t the first time the 82-year-old star touched the law on his beliefs.
In 2013, Cromwell was arrested for disorderly conduct after breaking into a University of Wisconsin-Madison board meeting to protest what he believed was the torture of cats at the university.
Cromwell was also mentioned in 2017 for housebreaking after he and six other activists disrupted a killer whale show at San Diego’s SeaWorld to stage a protest. That same year it was sentenced to prison for refusing to pay fines related to his arrest during a protest at a New York power plant.
In 2019, he was charged with disorderly conduct after police alleged that he and another man had disrupted a Texas A&M University Council of Regents meeting.
PETA has long been campaigning against the dairy industry. Until Monday, the organization cheered incoming Twitter boss Elon Musk to say that chocolate milk is “insanely good”.
“Drinking cow’s milk is like driving a gasoline drunkard. The dairy industry is one of the worst contributors to the climate catastrophe. What happened to the care of the environment? ” tweeted group Monday. “Now with chocolate and oat milk we can fall behind.”